#YouAreLoved is a non-profit organization that works to improve the the lives of people who live on the street and provide a way for the rest of society to start talking to, learning from, and assisting the homeless population in their city.
"THE HEART-BULB"
Final Logo
The inspiration for the logo came from organization's attempt at two specific things. It wanted to provide assistance to the homeless, while providing other's the opportunity to help out in their own community and gain experience and perspective about street life first hand. I wanted a symbol that when seen by someone living on the street as a beacon for love, respect, and care. While people who were donating clothes or viewing content on the website would see a symbol that represents inspiration, education, and support.
DESIGN ELEMENTS:
1. The hands were designed to suggest both sides of a transaction. They can be viewed as either accepting a gift or receiving a gift
2. The "Heart-Bulb" represents the notion that what is being exchanged can be acts of caring or acts of inspiration
Business Card Design - Handout Design
As a non-profit focused primarily with attracting young people living in the city, I wanted to design a business card that was fun and engaging, but also straightforward and informational. I wanted anyone reading it, wether they are seeing it at a booth during an event or finding it randomly in their pocket the next day, to understand exactly what the organization is about in a quick and efficient way.
